"[Collaboration needs] really strong vision from the top about what we’re trying to accomplish together. So it’s not marketing’s goal and curatorial’s goal and development’s goal. It’s our goal that curatorial, marketing, and development are working on, together.”
How do museums move away from “deeply ingrained turfiness” that are part of museum structures and ways of operating? Carissa Dougherty, Head of Knowledge Management at The Morton Arboretum, shares her expertise on how to shift museums into a collaborative mindset.
Plus, additional commentary at the end of our conversation!